Customer Relationship Management

Creative Logo DesignersDesigners World provides CRM E-mail Marketing, Online Lead Forms, and Product Management specifically useful for your organization's marketing team.Designers World

 

 

Can you answer these…..

  • How many customers do you have?
  • How do you communicate information to all customers in one go?
  • Have you done reference sale by yourself?
  • Do you know purchase history of every customer?
  • How do you manage when an executive leaves Organization?
  • Top 10 loss making customers of your company?
  • How do you manage your Sales Executives, intra-city or inter-city? DSRs !!!
  • How do you manage when an executive leaves Organization?

 

What is Customer Relationship Management (CRM)?

  • Customer Relationship Management (CRM) is: the integration of Sales, Marketing, Service, Support, Process, People and Technology to maximize customer acquisition, value, Relationships, retention and loyalty.
  • A Redesigning of your Business from the Outside In.
  • Provides Customers, Data and Database at the Center of your Organization (Customer-centricity).
  • A organization-wide single customer view.
  • A Foundation for “1to1 Marketing: Treating Different Customers Differently” (Single Ticket Buyer vs. Subscriber).
  • It is a tool to manage not only your customers but also your sales Executives, no more use of DSR Sheets.
  • A Means to Your Total Customer Development Ends.

 

Why CRM Software is Necessity

It typically costs 5-10 times as much to acquire a new customer as it does to retain an existing one.

  • “Some companies can boost profits by almost 100% by retaining just 5% more of their customers.” Harvard Business Review (Reicheld & Sasser).
  • Most companies lose 50% of their customers in 5 years (Harvard University).
  • On average only 15% of a customers consider themselves loyal to it. The loyalty rating among people who had experienced a problem was only 6%. Customers who had not experienced problems indicated a customer loyalty rating of 19%. The loyalty rating among customers who had experienced problems but were satisfied with the way they were handled: 21%. (Digital Idea).
  • 70% of repeat purchases are made out of indifference to the seller, NOT loyalty.
  • The Modern Customer is ‘only 1 click away from your competition’.

 

Benefits of CRM

Reduced costs, because the right things are being done (ie., effective and efficient operation).

  • Improved customer retention.
  • Purchase amount increases over time – Average of 8%/year in the insurance industry.
  • Increased customer satisfaction, because they are getting exactly what they want (i.e. meeting and exceeding expectations) .
  • Reduction in costs:
  • Order processing
  • Short-term acquisition costs
  • Customer referrals
  • Growth in numbers of customers.
  • Maximisation of opportunities (e.g. increased services, referrals, etc.)
  • long term profitability and sustainability.
  • Knowing your customers improves profits.

Why you should implement CRM

Response Rates:
Well-executed event-driven marketing campaigns typically deliver response rates of the order of 25% - 50%.
Customer Retention:
Improvement of Average Observed Customer benefit 10%-18% for Customers That Formally Measured.
ROI Justification:
A 10% improvement in customer retention and increased revenues and a 14% increase in customer satisfaction, though small, can provide all the justification any company needs to implement a CRM system.

 

What Designers World can offer your Company…..

  • Complete Support System for the Software integration.
  • A complete strategy to provide change in Customer Management.
  • A Foundation for “1to1 Marketing: Treating Different Customers Differently” (Single Ticket Buyer vs. Subscriber).
  • A Means to Your Total Customer Development Ends.
  • And finally bringing an experience of using the CRM for years in our company.

 

Features of Designers World CRM !!

Key Modules:-

  • Lead Management
  • Opportunity Management
  • Account Management
  • Contact Management
  • Activity Management
  • Reports & Dashboards
  • Product Customization

Designers World CRM provides E-mail Marketing, Online Lead Forms, and Product Management specifically useful for your organization's marketing team. You can also use other marketing-related modules, such as Activity Management, Calendaring, Contact Management, File Attachments, and so on.

 

Special Service

  • E Mail Marketing

    Customizable sign-up forms -easily set up, launch and manage multiple lead capture forms. .

     

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  • Domain & Hosting

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  • Customer Relationship Management

    Customer Relationship Management (CRM) is: the integration of Sales, Marketing, Service, Support, Process, People and Technology to maximize customer acquisition, value, Relationships, retention and loyalty.

    Continue Reading »